DWG blossoms Caesars Digital partnership with New Jersey expansion

Jersey City, New jersey
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Design Works Gaming (DWG) has strengthened its ties with Caesars Digital to improve the distribution of its gaming content, as it penned a deal to provide the operator with its games in New Jersey

The deal sees DWG slots go live on Caesars Sportsbook & Casino and the newly relaunched Tropicana Online Casino in the Garden State including Break the Bounty LuckyTap, Flippin Rich LuckyTap, Panda Queen, and more. 

DWG and Caesars first established a link earlier this year when the pair agreed to a similar content distribution partnership in Michigan, which has been described as a “success” by the slot provider.

DWG CEO, Troy Zurawski, said: “Since our successful launch with Caesars in Michigan at the end of last year, we’ve moved swiftly to develop this partnership into a second state via two more iconic brands. 

“Caesars and DWG are a powerful combination that melds an operator with huge reach and audience appeal with the best-performing games in regulated US markets. This momentum isn’t letting up anytime soon.” 

The distribution of the games will be conducted via Light & Wonder, which will deploy its OpenGaming platform to integrate DWG content into the Caesars Sportsbook & Casino app. 

With DWG and Caesars enjoying a blooming relationship, the pair indicated that the Garden State will not be the final destination for its content and that further launches will follow in the coming months.