Design Works Gaming (DWG) has strengthened its ties with Caesars Digital to improve the distribution of its gaming content, as it penned a deal to provide the operator with its games in New Jersey.
The deal sees DWG slots go live on Caesars Sportsbook & Casino and the newly relaunched Tropicana Online Casino in the Garden State including Break the Bounty LuckyTap, Flippin Rich LuckyTap, Panda Queen, and more.
DWG and Caesars first established a link earlier this year when the pair agreed to a similar content distribution partnership in Michigan, which has been described as a “success” by the slot provider.
DWG CEO, Troy Zurawski, said: “Since our successful launch with Caesars in Michigan at the end of last year, we’ve moved swiftly to develop this partnership into a second state via two more iconic brands.
“Caesars and DWG are a powerful combination that melds an operator with huge reach and audience appeal with the best-performing games in regulated US markets. This momentum isn’t letting up anytime soon.”
The distribution of the games will be conducted via Light & Wonder, which will deploy its OpenGaming platform to integrate DWG content into the Caesars Sportsbook & Casino app.
With DWG and Caesars enjoying a blooming relationship, the pair indicated that the Garden State will not be the final destination for its content and that further launches will follow in the coming months.