PGA Tour enhances integrity program with US Integrity & Genius Sports

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The PGA Tour has enhanced and expanded its integrity program through two new deals with US Integrity and Genius Sports.

Established in January 2018, the PGA Tour Integrity Program was created “to maintain integrity and prevent and mitigate betting-related corruption in PGA Tour competitions – ensuring competitions always reflect, and appear to reflect, the best efforts of the players, while protecting the welfare of the players and others involved with the PGA Tour – through clear policies and regulations, ongoing education and training, and effective and consistent monitoring and enforcement functions.”

It covers all aspects of the golf tournament series’ competition and operations including players and their support teams, all tournament staff and volunteers, all PGA Tour employees, and its policy board.

The PGA Tour is enhancing its integrity program by agreeing to a new deal with US Integrity, as well as expanding its current partnership with Genius Sports.

“We are excited to partner with US Integrity, as we look to continue ensuring the integrity of the PGA Tour,” commented Scott Warfield, VP of Gaming at PGA Tour. 

“US Integrity along with Genius Sports’ commitment to protecting our sport, as well as their proactive approach, will play a pivotal role in assisting our operations with monitoring sports betting across our Tours.”

Through 2024, the PGA Tour has begun a new partnership with US Integrity for supplementary integrity-monitoring services via its proprietary dashboard.

The bet monitoring firm will help the golf tournament series “proactively identify irregular contest-level, officiating, and wagering patterns” by analyzing data sets.

Earlier this month, US Integrity agreed to a similar bet monitoring deal with another sports organization – the UFC.

Matthew Holt, CEO and Co-Founder of US Integrity, stated: “US Integrity is proud to partner with the PGA Tour and assist with maintaining the integrity of its golf competition across the world. US Integrity’s mission is to provide conflict-free, best-in-class insights and compliance solutions to our clients. 

“We are looking forward to working with the premier golf tour in the world, featuring the biggest names. All our partners are committed to the highest integrity standards, and they are no exception. These types of partnerships help ensure sports betting integrity and strengthen the unique and proprietary anomaly-detection tools we have developed at US Integrity.”

Via its collaboration with Genius Sports, the PGA Tour will facilitate tailored educational programs for players, caddies, and officials to reinforce its regulations and “highlight the risks associated with betting-related corruption.” Custom-made e-learning modules are also available globally to all PGA Tour players in multiple languages.

Stephen Thurley, Head of Integrity Partnerships at Genius Sports, added: “We are delighted to extend our historic partnership with the PGA Tour. As the sports betting landscape rapidly evolves across the US, it is imperative that sports are proactive in protecting the integrity of their competitions.

“This partnership ensures the PGA Tour continues to benefit from Genius Sports’ Bet Monitoring technology and Education services, as well as utilizing ‘Genius Intelligence,’ our groundbreaking fraud detection management system.”

The PGA Tour also educates golf fans on responsible sports betting with the American Gaming Association as a Have A Game Plan. Bet Responsibly public service campaign partner.