Sportingtech has further grown its presence in Latin America after agreeing to supply its sportsbook product to a new operator partner in Brazil.
Through the deal, the currently unnamed brand will utilize the provider’s Quantum platform and its knowledge and expertise in multiple Latin American regions as it establishes a position in the Brazilian online sports betting market once the market is regulated.
“We’re incredibly excited to be partnering with this brand at a time when our growth in Brazil couldn’t be moving at a faster pace,” commented Jack Smith, Sales Director at Sportingtech.
“Our presence in the region is significant and the addition of this latest partner is a testament to our continued dedication to growth there, as well as our efforts to bring the highest quality sports betting and casino platform to customers in both established and emerging markets.”
Described by Sportingtech as an “ambitious start-up”, the brand is backed by “a consortium of business associates and intends to strategically grow its brand through an extensive marketing strategy that includes the use of influencers, media channels and affiliates”.
Utilizing Sportingtech’s sportsbook offering and its existing assets in Brazil, the brand aims to market itself extensively and go live in the region by early 2023.
Last month, Sportingtech bolstered its global compliance team with the appointment of Paul Jerram as Head of Compliance.