Single Player Fantasy (SPF) operator PrizePicks has entered into a content sponsorship agreement with Tour Junkies, a podcast network for professional golf betting analysis, daily fantasy analysis, and related insights.
Under terms of the deal, PrizePicks will have a dedicated segment on The Tour Junkies weekly betting show and sponsorship across all its media assets.
The partnership will launch with a co-branded ‘Road To Augusta’ contest that will allow new and existing PrizePicks members to earn entries for a chance to win an experience in Augusta with the Tour Junkies at the upcoming majors golf event in April 2022.
Tour Junkies host David “DB” Barnett commented: “We’re pumped to be working with PrizePicks because of their commitment to golf fans with new PGA contests in addition to their reputation as the leading single player fantasy provider in the US.
“Our community will be ecstatic to try out their unique PGA SPF contest offerings and will certainly be going big trying to win the ‘Road To Augusta’ Prize.”
The weekly PrizePicks segment on the Tour Junkies betting podcast will provide insights from Tour Junkies hosts Barnett and Pat Perry on SPF PrizePicks golf contests. Tour Junkies Golf podcasts are available on all popular podcast platforms and live streamed on Monday’s at 8:30pm ET on its Youtube channel.
This sponsorship coincides with PrizePicks recently launching its revamped PGA Single Player Fantasy contests on its platform.
Jordan Gold, Partnerships Manager at PrizePicks, added: “The golf market as a whole is in the earliest stages of adoption, and we are determined to become the #1 destination for single player fantasy golf contests for sports enthusiasts.
“Our sponsorship agreement with the Tour Junkies, one of the premier sources for fantasy golf analysis, will be instrumental in expanding our golf audience as we elevate our PGA product offering to new heights in 2022 and beyond.”