Geolocation specialist GeoComply, having tracked the first four weeks of NFL action in the 2021/22 season, reports that sports betting transactions continue to break records in the US.
With more states offering legal online betting and the migration of players to legal sportsbooks, the first four weeks of the NFL season has produced the highest number of geolocation transactions ever recorded by GeoComply, which supports nearly 100% of the US online sports betting market for geolocation compliance.
According to the data collected and analyzed by the firm, there were 330 million geolocation transactions across 18 states and the District of Columbia, for the first four weeks of the season, ending Sunday October 3. This represents a 122% increase from the same period of the 2020 NFL season when GeoComply processed 149 million transactions.
The data also reconfirms the states with the highest volume of transactions were New Jersey, Pennsylvania, Michigan, Arizona and Illinois
“We’re excited to see the growth of sports betting transactions from the first NFL weekend has carried over to the first four weeks of the season,” said Lindsay Slader, Managing Director of Gaming.
“The data also confirms the first week in Arizona was not just a one-off, but that the state has solidified its place as the fourth largest sports betting market in the US. With more states poised to come online in the coming weeks and months, we expect growth will continue to accelerate through 2021 and 2022.”