Scientific Games has agreed to a partnership with Marker Trax, a cashless alternative to issuing casino markers, to move alongside the gaming industry as it embraces cashless solutions.
Players can apply for a Marker Trax account through free online and mobile app enrollment, but they must be a member of the operator’s loyalty program. Enrollment can be fully underwritten and approved for an instant revolving advance line of casino credit in less than five minutes.
Rob Bone, Senior Vice President of Global Systems, and Tables at Scientific Games, commented: “We have followed the evolution of Marker Trax and we see low friction, player credit offerings as a compelling addition to our Unified Wallet cashless solution.
“This partnership enhances the player’s gaming experience, and we look forward to collaborating with the Marker Trax team to offer the most complete cashless technology.”
An interface with Scientific Games slot management system and Unified Wallet cashless solution allows for approved funds to be immediately available to the players electronically at their machine.
Scientific Games’ technology accounts for the players’ cashless advances and balances seamlessly augmenting both the player’s experience and the operator’s efficiency.
Charlie Skinner, Marker Trax Chief Operating Officer, stated: “We’re excited to be working with the great group of industry leaders at Scientific Games as we expand the reach of Marker Trax.”
With full access to their account information on the mobile app and website, players will have the ability to make payments, check their account balances, and do a variety of other user-friendly transactions.
Gary Ellis, Founder and CEO of Marker Trax, added: “We’re focused on player convenience and operator efficiency and our collaboration with Scientific Games strengthens our commitment to the industry.”
The Marker Trax solution provides operators with a dashboard that gives onscreen access to information such as player activity, reports, data analysis, and other functionality. The data retrieved allows operators to take action to continue to engage and retain players.