International Game Technology has confirmed this week that it will power sports betting at Coushatta Casino Resort in Kinder, Louisiana in a move, said the firm, that expands its “US market leadership position”.
Under the terms of the agreement, the company will deliver its PlaySports turnkey solution, including its trading advisory services.
“We’re very excited to be one of the first casinos in Louisiana to secure a sports betting agreement, allowing us to offer our patrons new types of gaming experiences backed by IGT’s reliable sports betting solution,” said Jonathan Cernek, Chairman of the Coushatta Tribe of Louisiana.
He added: “IGT’s bundled solution, consisting of its leading sports betting platform and products will allow us to quickly and easily deploy an exceptional localized sports betting program.”
Enrico Drago, IGT PlayDigital Senior Vice President, commented: “Coushatta Casino Resort is Louisiana’s largest casino resort and represents another significant milestone for IGT as we continue to drive our US sports betting momentum.
“We look forward to helping the casino establish a best-in-class sports betting program, leveraging IGT’s proven technology and services to expand gaming experiences for its patrons.”
Louisiana’s pending legalization of sports betting is expected to be completed once the state appoints a new gambling regulatory chief. And already the predictions are highly optimistic. Analysts at PlayLouisiana believe that Louisiana will use rich natural advantages to one day turn the state into a market that will attract more than $2.5bn in annual sports wagers and more than $200m in operator revenue.