Unibet is expanding the designations of its sponsorship with the Philadelphia Eagles as, in addition to being an official casino partner, it is now an official sportsbook partner of the NFL team.
Last season, the Kindred Group brand signed on to be an official casino partner of the Eagles, launching the partnership in November 2019.
This offseason, the NFL amended the rules to allow official sportsbook partner designations, which opened up an opportunity to expand the existing partnership.
Arnas Janickas, VP Marketing US of Kindred Group, said: “For us, this is an exciting add on to a very successful working relationship. This means that we can extend our collaboration with the Philadelphia Eagles and provide their fans with unique, innovative experiences throughout our partnership, which we hope will last for a long time.”
Catherine Carlson, Senior Vice President of Revenue and Strategy at Philadelphia Eagles, added: “We are excited to grow our existing partnership with Unibet through new opportunities and initiatives. It has been rewarding to work with Unibet over the past year and we look forward to a successful future with them.”