The Pennsylvania Lottery will become the first operator to launch its iLottery content through Scientific Games’ OpenGaming technology following the announcement that SG has become the exclusive distributor of SidePlay Entertainment’s e-Instant games portfolio across North America.
The deal is also expected to significantly strengthen SG’s eInstant games offering available through the Open Gaming System (OGS) which acts as a digital content aggregator, creating a market basket of SG and third-party games through a single interface to iLottery platforms.
Amy Bergette, VP Lottery Digital Content Studio for Scientific Games, stated: “We’re delighted to bring exciting new eInstant game entertainment to Pennsylvania Lottery players first through our newly-formed partnership with SidePlay Entertainment. These new games will be a great addition to our offering of iLottery content that can be enjoyed conveniently from players’ desktop or laptop computers, tablets and mobile devices.”
SidePlay’s newest release Piggy Bank Payout will be the first game to go live on the system with many more immersive and engaging eInstant games, including new and existing titles, set to become accessible to Pennsylvania Lottery players over the coming months.
Steve Hickson, Director of SidePlay Entertainment, said: “In partnership with Scientific Games, our team has worked closely with the team at the Pennsylvania Lottery to refine game content for their players.
“We’re delighted to be helping the lottery broaden the variety of iLottery content available in the state and in turn, providing a significant contribution to programs for older Pennsylvanians. We’re looking forward to a continued and successful partnership with both the Pennsylvania Lottery and Scientific Games.”