Sports betting platform provider BtoBet is looking to benefit from the anticipated regulatory reforms in Brazil with the announcement of a partnership with Brazilian payment provider Pay4Fun

The deal follows on from BtoBet’s recently announced LatAM expansion drive and will see the platform provider integrate Pay4Fun’s secure payment and transaction services, thus allowing for instant transactions to be performed in the local Brazilian market.

CEO Alessandro Fried stated: “We don’t want to only bolster our partnership portfolio, but to at the same time create a tailored betting experience on a country-to-country basis. Obviously payments play a pivotal role in this aspect, and through this strategic partnership we are paving the way to our future involvement in a regulated market in Brazil.”

Players in Brazil will now have access to fast deposit and withdrawal processes, acceptance of regional credit and debit cards and options to use the local Boleto payment method.

Moreover, locals will also benefit from high levels of security such as account-to-account digital bank transfers, which will be made available through the integration of the Neuron 3 betting platform with Pay4Fun.

Leonardo Baptista, Pay4Fun’s CEO, concluded: “We are delighted to partner with BtoBet and provide our services as they continue to grow in the region. Pay4Fun is ideally placed to facilitate transactions in the Brazilian market through an innovative and safe payment service and methodology.

“I am positive that this partnership will allow for BtoBet’s clients to provide their players with a better player experience through a facilitated payment gateway.”