Scientific Games Corporation has agreed a three-year contract extension with the California State Lottery to continue as its primary provider of instant games and associated services. The contract now runs until November 2022, with optional extensions remaining through 2025.
SG will continue to provide the lottery, ranked third in the world by La Fleur’s Almanac, with instant games and services, including product and player research, game design, game portfolio planning, integrated marketing programs and retailer account management.
“As the California Lottery’s profits grow responsibly, so does the collective impact our partnership has on public education in the state,” said John Schulz, Senior Vice President, Lottery Instant Products for SG.
“We value the trust the California Lottery has placed in Scientific Games, and we are proud to continue our focus on innovation and growth that ultimately benefits students in the state of California.”
The California Lottery has turned to the firm for instant games nearly every year since its inception in 1985. Under the current primary instant games contract, it has helped the Lottery responsibly grow instant game retail sales from $3.06bn annually in calendar year 2013 to $5.06bn in calendar year 2018. Since 1985, the California Lottery has returned $34.2bn to the state’s public schools.