Scientific Games will have two product verticals at this year’s NIGA event (April 17 to 20), showcasing gaming and systems products of SG Gaming, as well digital and sportsbook offerings from newly formed SG Digital.
Sports betting will be ‘top-of-mind’ for anyone attending the show this year, said the company. With the potential of a successful challenge to the Professional and Amateur Sports Protection Act (PASPA) pending before the United States Supreme Court on the near horizon, the possibilities for sports betting in the US markets could be massive.
OpenBet, SG’s omni-channel software for the sports betting industry, will demonstrate its proven technology at the event, the firm added. The sportsbook platform delivers a scalable and reliable end-to-end solution to leading corporate and government customers in regulated gaming markets across the globe.
The firm’s CEO and president, Kevin Sheehan, commented: “We are at a watershed moment in our company’s history. Over the last year, our teams across the globe have been working continuously to ensure that we maintain our position as industry leaders, and by combining Scientific Games’ portfolio of technology platforms, systems, content and services with NYX’s strengths as one of the fastest growing B2B real-money digital gaming and sports betting platforms in the world, we’re creating a pioneering proposition across all sectors. We’re excited to present our innovations and the opportunities that they offer to both our customers and the wider industry at NIGA.”
Scientific Games’ SG Gaming offers customers and players across-the-floor innovations in games, systems and table products, and is dedicated to being the industry’s only complete global solutions provider with products designed to enhance an entire gaming operation, both on the casino floor and behind the scenes.
“Scientific Games has long enjoyed a strong relationship with NIGA and our tribal casino customers,” added Derik Mooberry, group chief executive, gaming. “We are thrilled to be hosting the Indian Gaming Tradeshow & Convention this year in the home town of our global headquarters, Las Vegas, Nevada, and to showcase our newest innovations in slots, tables and systems products – all designed to promote player engagement and enhance operational efficiencies.”
Bringing together some of the most established and successful brands in iGaming, sports betting and iLottery, Scientific Games’ SG Digital is an integrated industry leader that will boast products from the company’s nine in-house game development studios – including Bally, Barcrest, NextGen Gaming and WMS Gaming. SG Digital will also leverage the combined company’s product offerings, including SG Universe, an online solution for land-based casinos, and OpenBet, a leading sports betting solution.
“Indian Gaming has always been a crucial element of the casino industry,” said Matt Davey, Group Chief Executive, Digital. “We find enormous value in our tribal casino partners. Having a yearly show dedicated to the market presents a unique opportunity to showcase products that can bring tribal casinos to new heights.”