Rithmm is adding a World Series of Poker bracelet winner as a strategic advisor as the AI-focused sports betting analytics platform continues to broaden its reach in gaming.
The Boston-based company has announced the appointment of WSOP champion Jamie Gold as a strategic advisor and brand ambassador to help scale the business and bring veteran talent to its social media platforms. Gold, who won the 2006 WSOP, will help showcase the advanced data capabilities that Rithmm provides its users for analysis.
Rithmm provides its subscribers with data powered by AI allowing users to use the product in a variety of ways to create their own betting models. Gold has voiced his desire for data-driven analysis and critical thinking in gaming making Rithmm a fitting partner.
“We are thrilled to welcome Jamie as a brand ambassador to Rithmm,” said Rithmm CEO and co-founder Megan Lanham. “Jamie’s unparalleled expertise in the sports betting and iGaming industry will be invaluable as we continue to innovate and grow. His strategic insights and deep understanding of the market align perfectly with our mission to empower bettors through cutting-edge predictive analytics. We look forward to his contributions in shaping the future of Rithmm and delivering even greater value to our users.”
Since its founding in 2022, Rithmm has raised more than $3 million in funding from investors including Boston Seed Capital, Accomplice, Counterview Capital and Permit Ventures. Rithmm is also aiming to give back as it taps Gold for its new advisory role.
The WSOP champion has raised more than $500 million for several charitable organizations, including the ALS Association and Variety Children’s Charity.
“What Rithmm has been building is unlike anything else in the market,” said Gold. “I’m excited to lend my expertise, experience, and network to their team as they continue to grow. We share the same commitment to having the most positive impact on the community.”
