Sportsbook and iGaming software provider Altenar has recruited SCCG Managed Services to review and improve its operations in the U.S.
SCCG Managed Services has extensive expertise and in managing tribal gaming, iGaming, and sportsbook operations in the North American market. It helps tribal and commercial operators develop their offerings via its turnkey technology and operational support without necessitating that operators outsource their sports and iGaming operations to a third-party brand.
Altenar hopes to use that expertise to help take its in-house sports betting software to the next level, as well as to enhance its partnerships in the industry. The company says it aims to be “the most partner-oriented iGaming software provider in the industry.”
“I am thrilled to announce a strategic partnership with SCCG Managed Services, a premier provider of managed services in the United States,” said Alejandro Cazorla, Sales Manager at Altenar. “This collaboration marks a significant milestone in our journey to bringing our innovative sports betting solutions to a wider audience across the U.S. market.
“Together, we are committed to delivering an unparalleled user experience and driving the growth of the sports betting industry. We look forward to a successful partnership and the exciting opportunities that lie ahead.”
“Our collaboration with Altenar represents a significant step forward in enhancing our service offerings,” added Stephen Crystal, SCCG Managed Services founder. “By integrating Altenar’s cutting-edge sports betting technology with our managed services, we are poised to set new standards in the industry, delivering exceptional value and operational excellence to our clients.”
SCCG reviewing British Columbia Lottery’s operations
North of the border, SCCG struck a high-profile agreement with the British Columbia Lottery Corporation (BCLC) in April to review the lottery corporation’s operations.
The advisory company says the partnership aims to undertake “a comprehensive assessment and strategic enhancement” of BCLC’s work, including a study of the corporation’s technological infrastructures, market strategy, and gaming integrations.
Crystal called that collaboration “a remarkable opportunity to push the boundaries of innovation within the gaming industry.”
