It’s Friday on SBC Americas so once more our colleagues over at SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.
Will Taylor Swift-Travis Kelce Relationship Make Sports Bettors Out Of More Women?
By now, you know the story all too well.
In July, possibly the greatest tight end in NFL history, 33-year-old Travis Kelce of the Kansas City Chiefs, attended a Taylor Swift concert at Arrowhead Stadium, which happens to be where he reports to work several days a year. Kelce tried to slip her a friendship bracelet (this is a thing “Swifties” do) with his phone number on it, but the ploy failed, leading him to remark on the podcast he co-hosts that he was “butt-hurt.”
Read the full story here
Hard Rock Bet May Be The Quickest And Cleanest Sportsbook App Out There
America’s mobile sportsbook apps: Some are good and some are, well … “not so good” would be a charitable way of saying it. So when a company redesigns its app — or, in the case of Hard Rock Bet, its entire branding — you’ll forgive me if I yawn.
That was the reaction I had when I was asked to write about Hard Rock Sportsbook’s conversion to Hard Rock Bet. I yawned. Definitely figuratively; perhaps literally. But I have a job to do, so I endeavored to write about how this sportsbook that operates in Arizona, Indiana, Ohio, Tennessee, Virginia, and New Jersey changed everything about its app, and blah-dee-blah-blah-blah.
Read the full story here
College Fraternity Partners With Mental Health Provider To Curb Problem Gambling
At the Alpha Delta Phi fraternity’s national convention in Tampa in August, an elderly alumnus who’d been a member of the house’s Johns Hopkins University chapter presented Steve Ehrfurth with a unique proposition.
The alum, who’d graduated in the 1960s, was at his old chapter house in Maryland when he heard some undergraduates enthusiastically discussing sports bets they’d placed.
Read the full story here
Maryland Ponders Pros And Cons Of Online Casino Legalization
Several prominent Maryland legislators and iGaming experts convened at Morgan State University’s Center for Data Analytics and Sports Gaming Research last week for a panel discussion about the future of gambling in Maryland. The overwhelming consensus: Legal online casinos are coming.
Read the full story here
Thoroughbred Idea Foundation Exists For The Betterment Of Bettors
In 2008, Craig Bernick took the reins of Glen Hill Farm, a thoroughbred racing and breeding operation started by his grandfather, Leonard Lavin. Prior to that, Bernick worked in marketing for Alberto-Culver, the parent company of Sally Beauty.
Lavin purchased Alberto-Culver in 1955, eventually transforming the Chicago company into one of the world’s largest distributors of beauty products. His Florida farm, launched in 1966, also achieved notable success — to the point where, a couple of years after “getting immersed” in his family’s horse racing business, Bernick began accepting invitations to join some of the industry’s most prestigious governing bodies, including what he and others have referred to as the Breeders’ Cup’s “small board.”
Read the full story here
