WynnBet has expanded its online casino and online sports betting footprint with the launch of both verticals in West Virginia this week.
“We would like to thank the West Virginia Lottery Commission for working with us throughout our licensure process in the state,” Wynn Sports Interactive President Ian Williams said. “We are thrilled to bring our first-class online casino and sportsbook to players in West Virginia, marking our second state launch this year and the third iCasino market to our growing portfolio.”
West Virginia is the 11th sports betting state for Wynn and the third for online casino, joining Michigan and New Jersey. It is the tenth online sportsbook brand to launch in the Mountaineer State and the eighth online casino brand.
Hacksaw Gaming is expected to launch in West Virginia imminently but has yet to go live.
In Michigan, Wynn is in the middle of the pack when it comes to online casino revenue, usually ranking seventh of the 15 operators with $4-$6 million in monthly revenue. On the sports betting side, the operator usually ranks eighth and well behind the brands just in front of it like BetRivers and PointsBet. Rather, it is the top performer in the bottom tier of online sportsbook operators.
In New Jersey it is more difficult to ascertain market share, as the Department of Gaming Enforcement reports total revenue of a casino property, which often combines several licensees under a single banner.
While West Virginia is one of the few states to offer both online casino and online sports betting, it has not produced the big revenue as Michigan, New Jersey, and Pennsylvania has. Operators have been slow to take up options in the state. In fact, while online poker is legal in the state, no operator has bothered to come in and launch a site.
