Super Group, the parent company of Betway and Spin, has completed the acquisition of Digital Gaming Corporation (DGC).
Initially announced back in April last year, the acquisition enables Super Group’s entry into the US market as DGC has market access in 12 states, eight of which are operational.
In turn, Super Group will help the online sports betting and igaming company with its presence in the UK, awarding the company exclusive rights to its Betway brand in the country.
Commenting on the acquisition, Neal Menashe, CEO of Super Group, said: “We are excited to officially welcome DGC into Super Group. We look forward to working more closely with the team as we apply our proven toolkit to the US.
“With a healthy balance sheet and a consistent track record of driving profitable growth, Super Group is well positioned to enter the US market, enhancing our global footprint.”
Currently, DGC is operational in Iowa, Pennsylvania, New Jersey, Arizona, Colorado, Indiana, Virginia, and Ohio under the Betway brand, which it licenses from Super Group on an exclusive basis.
The company expects to go live in Louisiana on the Betway Global technology platform in the first quarter of this year.