The Alberta Gaming, Liquor and Cannabis Commission (AGLC) has announced the expansion of its igaming platform, allowing lottery players to purchase their tickets online at PlayAlberta.ca. The organization also confirmed it plans to add sports wagering later this year.
Acting President and CEO Kandice Machado commented: “AGLC continues to expand entertainment opportunities for Albertans through the introduction of lottery games on Play Alberta. Creating new digital purchasing options provides consumer convenience while continuing to generate revenue that benefits Albertans.”
Online lottery sales will allow AGLC to expand its GameSense responsible gambling program within the Play Alberta website. New responsible gambling features have been added to the site since its launch in October last year, including loss, bet and daily session limits. This is in addition to various tools and resources employed on GameSenseAB.ca.
Steve Lautischer, acting Vice President, Gaming and Cannabis, added: “AGLC will work in lockstep with lottery e-tailers to make sure Albertans never miss an opportunity to play their favourite lotto games – a possibility that wasn’t available to Albertans until now.
“The introduction of online lottery sales brings Alberta in line with most other provinces in offering players their favourite draw-based lotto games.”
Play Alberta is accessible to Albertans over 18 and physically located within the province’s border through browsers on desktop, smartphones and tablets.
AGLC is mandated to ensure the province’s gaming industry is carefully managed to maximize the benefits to Albertans. Over $1.4bn in net gaming income was generated for the General Revenue Fund in 2019-20, which is used to support programs and services that Albertans rely on every day