Sports betting advisory firm Eilers & Krejcik Gaming has announced the addition of Cache Creek Casino Resort, owned and operated by the Yocha Dehe Wintun Nation, to its customer base.
Under the terms of the agreement, the company will provide Cache Creek with access to its Game Performance Database Dashboard, which is part of its Gaming Equipment & Technology market research vertical.
Cache Creek is one of Northern California’s largest casino-resort destinations. Located 40 miles northwest of Sacramento and 80 miles from the San Francisco Bay Area, it features 2,500 of the most popular slot machines allied to a wide selection of table games.
Oliver Shoemaker, Vice President of Slot Operations at Cache Creek, explained the rationale behind the deal, saying: “It became clear very quickly in the demonstration that the Dashboard product gives us access to performance metrics which are important to our property.
“That access, combined with Dashboard’s affordable price point, made it an easy decision to partner with Eilers & Krejcik Gaming.”
Rick Eckert, Managing Director Slot Performance & Analytics at Eilers & Krejcik, commented: “Eilers & Krejcik Gaming is excited to partner with Cache Creek. The property’s reputation as one of the best in Northern California will only be enhanced by the completion of their hotel expansion. We look forward to partnering with Oliver and his team as they continue to grow and evolve their business.”
