Effective this week, Coloradans will now be able to purchase lottery tickets from their mobile devices via the Jackpocket mobile app. By offering players a way to participate in the lottery from the convenience of their phones, Jackpocket makes the lottery more relevant to today’s on-the-go players said the firm.
For Colorado, this expansion of the lottery will mean increased revenue to preserve and protect what matters most – the state’s expansive trails, parks, and open spaces, it added.
“Jackpocket was founded on the idea that the lottery should be accessible and convenient to play,” said Peter Sullivan, Founder and CEO. “Launching in Colorado was a natural fit, and we look forward to helping the Colorado Lottery drive additional revenue benefiting the great outdoors.”
Coloradans who want to play the lottery are no longer required to make a trip to the store to purchase a ticket. After downloading the app, they then choose their numbers and receive a digital scan of their tickets. Jackpocket is also the first company to automatically lock players’ identities to their ticket serial numbers, making purchases even more secure.
“Jackpocket provides another point of access to Colorado players,” said Tom Seaver, director of the Colorado Lottery. “Courier services offer the opportunity for us to reach players who want to use mobile technology to interact with and order our products. We hope this invites new players to the Lottery and results in increased revenues to support our lottery proceeds beneficiaries that serve outdoor conservation, outdoor recreation and schools.”
The app is also available in Minnesota, New Hampshire, New Jersey, Texas, and Washington DC. To date, Jackpocket players have won over $6m in lottery prizes.