Lightning Box, a specialist developer of slot-based gaming products, has broadened its global presence with a new deal that sees it supply its content to online operators in North America via an expanded agreement with SG Digital.
The Sydney-based organisation’s portfolio of titles will go live in the New Jersey market early next year, with a variety of games available, including Jackaroo Jack, Respin Rhino, Astro Cat and the forthcoming Stellar Jackpot Silver Lion, to players across mobile and desktop.
Dylan Slaney, SVP of gaming at SG Digital, explained: “Lightning Box’s gaming content is a proven performer for us in online casino in Europe, and we look forward to working together with them in North America as well. This deal is a great reflection on the global opportunities we can offer to our content partners. Adding their fresh, quality games will help us provide our customers with more varied content to entertain and engage their online customers.”
The expanded deal follows a variety of prior agreements, which saw Lightning Box strengthen its online social casino presence in the US after inking an agreement with Penn Interactive, whilst also being integrated with High 5 Gaming. Furthermore, the company is also active in the country’s land-based casino market, where it enjoys commercial relationships with Incredible Technologies and Everi.
Peter Causley, managing director and co-founder of Lightning Box, added: “This partnership with SG Digital will allow us to build on our already strong US land-based footprint, with new exposure to players in online casino, both in New Jersey and up into Canada. This will kick-start a mutually beneficial commercial relationship in the coming months, as we expand on our content provision. It will also hopefully provide the springboard for further roll-outs as and when more US states regulate. SG Digital are perfectly positioned to help us expand our market presence in North America.”