North America

Virginia is for Lovers sign

Betr launching in VA after paying fine for Jake Paul’s SEC case

Betr co-founder Joey Levy said this football season the focus will be on the company's new DFS venture, Betr Picks, but the company is...
Referee signaling touchdown

Spotlight Sports Group: The importance of free-to-play games

In this thought-leadership article, Rick Wolf, SVP of US B2B Partnerships for Spotlight Sports Group, explores the role that free-to-play games have in helping...
table full of microphones

New comms and PR hire a Boone for Better Collective

Better Collective is tapping into someone with experience building YouTube to help build its corporate communication strategy. The company has named Brandon Boone the...
responsible gambling, AGA

AGA spotlights RG engagement levels in new consumer data

More than half of sports bettors have seen an increase in responsible gaming messaging over the past year, according to data revealed by the...
Kay Adams

FanDuel’s “Up & Adams” to feature active NFL players as guests

Canada may be cracking down on operators utilizing active athletes to promote online gambling products, but on the US side operators are continuing to...
Shark dorsal fin

New Jersey AG cautions bettors to avoid offshore sites this NFL season

The start of a new football season inevitably means the start of a barrage of promotions from operators and affiliates in the sports betting...
Spinwise & Enteractive link on CRM deal

Spinwise calls on Enteractive for player reactivation campaign

Enteractive has joined forces with Spinwise on a new collaboration which aims to retrieve active players from lapsed accounts. The player reactivation and retention firm...

Flatiron Gaming: avoiding marketing pitfalls ahead of NFL 2023-2024

The NFL 2023-2024 season starts this week and US sportsbooks are hard at work preparing for another hyper-competitive season. What are they facing?  More markets,...
NFL patch on fabric

Fanatics Sportsbook combining merch and betting for NFL season promo

As NFL kickoff draws nearer, sportsbooks are rolling out their big promotional offers for the season. Fanatics Sportsbook is trying to make a big splash...
Two buffalo running

Buffalo slots stampeding into New Jersey online casinos

One of the most popular land-based slots in the country is about to make its online debut. Anaxi announed that its popular Buffalo slots...

Event News

Dan Marino SBC Summit North America

Former Miami Dolphin Dan Marino to keynote at SBC Summit North America

Dan Marino, nine-time Pro Bowl quarterback, and former Miami Dolphin, is set to appear on an exclusive keynote panel at the upcoming SBC Summit...
SBC Summit North America First Pitch 2024

Finalists announced for SBC Summit NA First Pitch

Five startups have secured spots in the SBC First Pitch final at the upcoming SBC Summit North America in May.  Each will present their business...
Digital Casino Conference Day

SBC Digital Innovation – Casino event to delve into key casino talking points

The SBC Digital Innovation - Casino digital conference takes place on Wednesday, April 17 when speakers from multinational operators and leading suppliers will share...
Mark Hicks NCAA

NCAA Managing Director to address prop betting at SBC Summit North America

Mark Hicks, Managing Director of the National Collegiate Athletic Association (NCAA) is scheduled to appear on Martin Lycka’s Safe Bet Show, during the upcoming...